Mumbai: IMG Reliance is collaborating with the British Fashion Council (BFC) to enhance the presence of Indian talent in the international fashion fraternity.
The collaboration will promote three emerging Indian designers to be a part of the ‘Designers Showrooms’ initiative at the London Fashion Week Spring/Summer 2018 showcase.
The designers were selected from a pool of designers from 25 other countries at the International Fashion Showcase (IFS) 2017 in the UK. The team also bagged the ‘Best Country Award’ at this sustainable fashion event. The Designers Showrooms will further provide a platform to the designers to enhance their business globally.
Collections of the budding designers will be introduced to the international buyers and media at the main venue for the London Fashion Week, The Store Studios, from 15-19th September 2017.