COTTON USA shows Innovative Technology

Mumbai: COTTON USA will show the global textile and apparel industry WHAT’S NEW IN COTTON™, including U.S. cotton-rich fabrics created with innovative technology, at its booth in Hall 6, D60 at Première Vision in Paris from 19-21 September.

For the first time at Première Vision, Cotton Council International (CCI), Cotton Incorporated and Supima will exhibit jointly in one large cotton pavilion to showcase cotton innovation, including innovation in technologies, fabric blends, performance, design and fashion.

COTTON USA also invites attendees to visit the booth to learn about its collaboration with leading brands and retailers around the world, as well as how to license the COTTON USA Mark, which quantitative consumer research proves is of high value to consumers and can drive both preference and higher prices.

Additionally, COTTON USA will showcase the U.S. cotton industry’s sustainability efforts, global cotton market developments, the findings of current market and consumer studies, and its ongoing Sourcing Programs that match U.S. cotton buyers and suppliers throughout the supply chain.